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As the century winds down on a mixed review, one thing is clear -- the way
we work and the way we search for work has changed dramatically. It will
take most people longer to find a job, and they'll have to employ
creative approaches to either locate or create opportunities for training
and employment. Some suggest utilizing electronic job searches, others
talk about internships and career fitness. I am currently advocating the
use of portfolios.
While I am against using trends to set one's career compass, I do think
we all need to consider the significant changes sweeping through the
workplace. Today, the threat of lawsuits and the abundance of job seekers
have combined to shape new hiring styles. Many employers are
experimenting with new ways of recruiting and screening. This includes
recruiting via the Internet, computer resume scanning, hiring temporarily
through intermediaries (or contract labor), and behavioral interviewing.
Hiring a temporary worker has certain hiring advantages. First, it
permits a try-before-you-buy approach. Second, many are pre-screened for
the prerequisite skills. Finally, temporary status shields an employer
from wrongful dismissal suits. Even when hiring full-time, permanent
employees interviewers find that the legal eagles have tied up the
reference-checking process. At the same time, many employers are finding
it harder and harder to believe the self-advertising statements found in
resumes.
When a job seeker offers to share a portfolio during the hiring process,
he or she makes the difficult decision easier. That's because a
portfolio contains evidence of one's work-abilities (sample letters,
memos, news clips, reports, charts, plan sheets, budget print outs,
photos, etc). The portfolio provides an alternative to checking
references. I believe that the job seekers who supply additional
credible information about past performance during the interview will
enjoy a more favorable response than those who rely solely on words or
resumes.
The recent metamorphosis from permanent, secure jobs to contract or
temporary forms of employment parallels the evolution from the resume to
the portfolio. The basic resume began as a chronological document listing
one's experience in a stair-step fashion. In the ideal life of yesterday,
one remained employed in the same occupation or company for 10, 15, or
20+ years, while taking on increasing responsibility, while moving
hopefully up the career ladder. In this scenario, a work history could be
neatly laid out in reverse chronology by listing job titles, duties,
and dates.
Up through the 60s this view of a career permeated our thinking. The
greatest sins included a gap in one's employment (read "unemployment") or
listing too many places and dates (read "job hopper") on a resume.
Thirty years later, periods of unemployment and numerous job changes are
considered normative rather than problematic. In an ironic twist, some of
today's employers might view working 15 years in the same place as a
sign that the job seeker lacks initiative.
As the labor market became less stable over the last 30 years, the
functional resume replaced the traditional chronological format. People
who changed jobs frequently found that listing different exepriences by
groups of skills was superior to listing experiences chronologically. For
instance, single parents like Pam Mortillaro often end up following an
eclectic career path as they attempt to balance the concurrent
responsibilities of family, work, and education. Mortillaro has worked as
a classroom assistant, while simultaneously going to school to earn a
special education teaching certificate. At times, she has had to quit the
classroom job in order to earn more money as a full-time locksmith.
Obviously, her experiences may be misinterpreted if recorded
chronologically on a traditional resume. By choosing to organize her work
history by skills or functions, all of the experiences related to
education come first on her teacher-resume, with the locksmithing listed
under the separate category of "Miscellaneous Work Experience." As you
can see, this functional resume format more effectively describes
Mortillaro's job experiences, and the larger realities which force her to
adopt a flexible work pattern.
Today we appear to lead lives which are collections of various forms of
work. Charles Handy in his book The Age of Unreason encourages us to
view our careers as portfolios of work rather than stair-step,
chronological sequences on a career ladder. In the book Jobshift,
William Bridges discusses how job titles are becoming obsolete in a work
place where employees are often grouped temporarily in teams to complete
projects. Teaming, flexible work assignments, short-term projects are
replacing over-specialized job titles and rigid departmental hierarchies
with their long-term employment histories. Resumes alone, no longer
adequately describe one's experiences in this fast-paced, constantly
changing, work milieu.
While there is still much value in using traditional job search documents
and techniques, effectiveness will increase by supplementing the
tried-and-true with new or hybrid approaches. For example, the
traditional resume can be shared with more people when it is written in
two formats: one for computers scanners and scrreens and the other, more
traditional format designed to be read by real, live people. Likewise, it
is time to consider supporting the skills in a resume with a portfolio
filled with convincing evidence.
Traditionally artists, writers, and designers have used portfolios in
the pursuit of temporary or freelance work. Today, more and more people
describe their work in freelance terminology, and therefore it behooves
us to examine the practical benefits of portfolios for everyone. When
this traditional tool is placed in the hands of the non-artist
job-seeker, the individual reaps an unconventional advantage during the
interview.
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USING PORTFOLIOS IN THE SEARCH FOR WORK
In a recent syndicated "Job Talk" column, Joyce Lain Kennedy observes how
employers are hiring people who know what performance is all about, who
know that doing a job is more important than holding one. She sees this
as part of the shift from permanent and full-time workers to independent
contractors, temps, consultants, and free-lancers. In an August, 1995
column she writes, "The only job security you can count on is the
transportability of your own skills....The new emphasis on skills
portability suggests that you must do whatever it takes to keep your
qualifications package up to date."(8/13/95)
Using a portfolio in the search for work helps put the job seeker in tune
with the new emphasis on portability. Constructing a portfolio requires
looking upon a career (or an entire life) as a collection of
experiences, which can be grouped and re-ordered to match the changing
direction of one's career journey. For example, suppose Jennifer is
making the transition from receptionist to voice-mail software trainer.
She'll include in her portfolio samples from the computer work e-mail
program she installed in her church, evaluations from her volunteer work
(where she offers parent training workshops to new immigrants), and the
syllabus or flyers for seminars she completed in office technology and
voice mail.
The portfolio collection helps one to answer the broad range of questions
faced during a career life. When, a person loses or changes jobs he or
she begins by asking,
- "What do I want to do next?"
- Once we get a job, the
question changes to,
- "Why should we keep or promote you?"
- And, during the
job hunt, one needs to answer the interviewer's questions:
- "Tell me about
yourself" or
- "Why do you think you're qualified for this job?"
- Other times people need to go back to school. This time the questions
turn into:
- "Why should we grant you credit for your prior learning
experience?" or
- "Why should we grant you a scholarship?"
- The more adventuresome may consider starting their own business. The banker will then ask,
- "Why should we give you a start-up loan?"
- And, once the doors open for business, a customer will ask,
- "Why should I contract with you for services or goods?"
- The questions sometimes overlap in tone, and they all demand that we
demonstrate our talents and prove that we're a match. A portfolio is an
outstanding vehicle for presenting evidence to those who are in a
position to hire, select, or fund your potential. The next listing
summarizes various ways in which a portfolio can assist in one's career
development:
- City University is an innovative private college serving working adults in the Seattle area. They strive to decentralize the campus to make it
easier for working adults to get to classrooms located in different parts
of the area as well as online. To further ease the schooling task for
working people, various programs now offer credit for previous learning
based on submitting a portfolio which summarizes one's expertise and
experience. In Canada, the entire Prior Learning Assessment program uses
challenge exams as well as portfolios.
- Often when people lose a job today, they need to consider changing direction or returning to school to get advanced training if they are to find another job that pays as well as the one they lost. The decision of
where to go next can be assisted by examining the contents of one's
working portfolio. In this process, the individual lays out all the items
he or she has collected in personal and professional portfolios. In the
next step, artifacts or work samples are grouped by function. One could
also grouping artifacts by the categories: Data, People, Things
(shorthanded as DPT). Look for concentrations in one or two of these DPT
areas. This type of analysis links directly to the Dictionary of Occupational Titles which lists over 20,000 jobs by DPT codes.
- Once we make a decision about our field of interest, it is helpful to discuss our aspirations with people performing the work we find of
interest. This could include interviewing trainers, teachers, or employees. A portfolio helps tell our story and elicit feedback about our decisions and perceptions. We can ask questions such as,
- "Do any of these artifacts reflect skills needed in your line of work?" or
- "What else might I include in a portfolio if I wanted to enter this field?"
- A pair of graduates wanted to start up their business. They took the portfolio they developed in their child care classes and added it to
their loan application. They walked away with start-up monies to open
their own child care center.
- A salesman selling relaxation gadgets in a high-end consumer store tells his story about taking the electronic massagers and temperature-sensitive foam pillows on trips around the world. He keeps a
"pocket" portfolio with pictures of the places he has visited. The pictures draw you in, creating a pleasant association with the product, and as a result, he's selling more than just a pillow. He may earn salesman of the month.
- Unlike in the past, most people competing for the good jobs have
schooled themselves in job hunting techniques. They may have attended a
career seminar, read books, sought the services of a career counselor, or
intensively studied their target employer. As a result, most final candidates have rehearsed interview questions and researched their employer's need. In this situation, employers have a very difficult time identifying the candidate who really will become the best employee simply based on interview questions alone.
- As a result, today's interviewee is being asked to demonstrate skills
(sometimes before a group of peers). Employers are asking final
candidates to prove they can do the job. Interviewees are given simulated
tasks to perform. A manager illustrates how she would conduct a staff
meeting, a teacher gives a lesson, a service representative is given
three simulated phone calls to answer. Portfolios can be used to support
these "performance" interviews by referring to items demonstrating past
successful performance.
- As employers shift their focus away from job titles and descriptions
and towards projects and outcomes, employee evaluations are changing.
Promotions can be more easily secured when the employee provides
evidence in a portfolio illustrating contributions at work (log of work
hours, awards, thank-you notes, special project print outs.)
- Software now exists for creating multi-media and online portfolios. In fact, today on the Internet the World Wide Web turns cyberspace into a library of portfolios. If you want to search for work using the ultimate network, the Internet, you are well advised to design a Home Page as a digital portfolio.
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ITEMS TO CONSIDER INCLUDING IN A PROFESSIONAL PORTFOLIO
This is a starter list illustrating some of the work samples or artifacts
which could be included in a general career portfolio. Look it over for
ideas about things you might collect now or wish to start collecting in
the future.
- Artifacts Pertaining to Formal and Informal Education and Training
-
Brochures describing training events, retreats, workshops, clinics,
lecture series
- Certificate of mastery or completion
- Charts or lists
showing hours or time completed in various areas of study
- Evidence of
participation in vocational competitions
- Grants, loans, scholarships
secured for schooling
- Licenses
- Lists of competencies mastered
- Samples from classes (papers, projects, reports, displays, video or
computer samples)
- Samples from personal studies (notes, binders,
products)
- Syllabi or course descriptions for classes and workshops
-
Standardized or formalized tests
- Teacher evaluations
- Transcripts,
report cards
- Artifacts Demonstrating General Work Performance
- Attendance records
- Community service projects
- Descriptive material about the organization (annual report, brochure,
newsletters, articles)
- Job descriptions
- Logs, list or charts showing
general effort (phone calls received, extra hours worked, overtime,
volume of e-mail, case load, transactions completed, sales volumes)
-
Military records, awards, badges
- Employer evaluations or reviews
-
Examples of problem solving
- Letters of reference
- Organization charts
showing personnel, procedures, or resources
- Products showing your
leadership qualities (mission statements, agendas, networks)
- Records
showing how your students, clients, or patients did after receiving your
services (evidence showing your impact on the lives and performance of
other such as test scores, performance improvement data, or employment
and promotion)
- Resumes
- Samples from (or lists showing) participation
in professional organizations, committees, work teams.
- Surveys showing
satisfaction by customers, clients, students, patients, etc.
-
Invitations to share your expertise (letters or agreements asking you to
train, mentor, or counsel others, invitations to present at conferences
or professional gatherings)
- Documentation of experience as a
consultant. (thank-you letters, products, proposals)
- Artifacts About Skills Using Data
- Communication pieces (memos, reports, or documents, a public service
announcement.
- Writing abilities as demonstrated in actual samples of
your writing (articles, proposals, scripts, training materials)
-
Evidence of public speaking (membership in Toastmasters, photograph of
you at podium, speech outline, brochure for your presentation, speaker's
badge or brochure, blurb from the conference.) Also posters, photos,
reviews of actual performances (dance, drama, music, story telling)
-
Data (graphs, charts, tables you helped to produce, testing results)
-
Display or Performance materials (actual objects, or illustrations, or
posters from displays)
- Computer related (data base designed, desktop
publishing documents, samples from using the Internet, computer video
screen pictures or manuals covers illustrating programs you use)
- Formal
and technical documents as in grant or loan applications (include
proposal cover sheet or award letter), technical manual
- Artifacts Pertaining To People Skills
- People and leadership skills (projects or committees you share,
projects you initiated, photos of you with important people, mentoring
programs, proposals, documents or strategies related to negotiation)
-
Planning Samples (summary of steps, instruments used such as surveys or
focus groups)
- Problem solving illustrated with various artifacts. Use
figures or pictures showing improvements in products, services, profits,
safety, quality, or time. Include forms and other paper products used to
solve problems
- Employee training packets, interview sheets,
motivational activities
- Artifacts About Skills, Things, Tools, Equipment
- Any artifact which shows technical skills, equipment, or specialized
procedures used in your work:
- Paper documents or replicas of actual items including: forms, charts,
print outs (such as medical chart, financial statement or budgets,
reports, emergency preparedness plan, marketing plan, customer
satisfaction plan, inspection or evaluation sheet, financial or budget
plans, spreadsheets, charts, official documents)
- Performance records (keyboard timing scores, safety records, phone
logs, complaint logs, pay stub with hours worked highlighted, any record
showing volume, amount, total time, response time, turn-around time,
dollars or sales figures, size of customer database, organization chart
showing people supervised)
- Technical directions, manuals, procedure
sheets for specialized work, use of equipment, and detailed processes.
This could include: sample pages from manuals, illustrations, technical
drawings, blueprints or schematics, photos from the workplace, schematics
or directions for tools or equipment, operation or procedure sheet
- Photos, video, slide show, or multi-media presentation showing process
or equipment.
- Actual item which can be handled in various ways:
displayed in person one at a time or part of a display you set up

CONCLUSION
Pam Mortillaro, the mother, teacher, and locksmith mentioned earlier,
also served as the editor for my Portfolio Power manuscript. Upon
completing her review of the work, Mortillaro noted that she used to feel
guilty about working so many different kinds of jobs. She reflected on
the fact that during any given day she might do hospital tutoring,
special education teaching, locksmithing, or editing. She confided, "I
felt uncomfortable with my seemingly piecemeal existence. But, after
thinking about my life in portfolio terms, I now take pride in my
portfolio of work."
I also have traveled a checkered occupational path, working in permanent
and freelance positions as a wood carver and cabby, union organizer and
small business owner, VISTA volunteer and playwright, teacher and
consultant. I realize that it is becoming increasingly difficult to plot
or plan our careers with any degree of precision or certainty. Like so
many others, I'm not always sure what path got me here, nor how I might
earn a dollar in the future.
As I look back I am reminded of an old Yiddish proverb which captures the
open-ended quality of our lives today: "When you don't know where you're going, just about any road will get you there."
I would like to conclude by adapting this proverb for those who may want
to consider using a portfolio on their journey: "One can never be certain
where our careers will lead today. Therefore, use a portfolio to keep
track of where you've been. It just may help you get to where you're
going next."
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